Welcome to Willow Roots.
At Willow Roots, we understand that the path to parenthood is as unique as each family. Our mission is to provide full-spectrum support tailored to your journey.
Transparency is at the heart of everything we do, ensuring your experience is informed, respectful, and compassionate. Our team is dedicated to simplifying complex processes and providing personalized care, whether it's offering financial assistance or helping you navigate independent journeys. With extensive industry knowledge, we ensure you have access to the best resources, advice, and support available, empowering you every step of the way.
Our Services
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IVF and IUI Community
We have built a community that will support and guide you through medical, emotional, and financial aspects of treatment.
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Surrogacy Support
Ethical and organic assistance for Intended Parents and surrogates, emphasizing mutual respect and understanding.
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Independent Journey Consulting
Empowering clients to navigate their paths with confidence and clarity.
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Finance Management and Reimbursement Distribution
Simplifying reimbursement processes and financial strategies to ease your journey.
Meet our team
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Robyn Allen - Co Founder & Client Success
As Co-Founder and Director of Client Success, Robyn leads with empathy, expertise, and over nine years of experience supporting intended parents through their family-building journeys. Passionate about transparency and trust, Robyn oversees the Intended Parent Branch, working closely with clients to ensure they feel informed, supported, and seen. With a strong background in case management and a focus on relationship-building, they are committed to providing an elevated experience rooted in compassion, professionalism, and results.
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Andrea Sawden - Co Founder & Surrogate Services
As Co-Founder and Director of Surrogate Services, Andrea brings compassion, strength, and hands-on experience to every surrogate journey. With a deep understanding of the surrogacy process, she is committed to supporting and empowering the incredible people who choose to carry life for others. Andrea oversees the Surrogate Branch, ensuring each surrogate receives personalized guidance, emotional support, and clear communication from start to finish. Her leadership reflects a trauma-informed, relationship-first approach that centers the surrogate’s well-being at every step.
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